Jack Holt, Chief, New Media Operations, DoD New Media, Office of the Assistant Secretary of Defense for Public Affairs, asks, in an SWJ entry that has fallen off their front page but isn’t quite dead yet.
If we accept that propaganda is any form of communication in support of objectives designed to influence the opinions, emotions, attitudes, or behavior of any group in order to benefit the sponsor, either directly or indirectly, then wouldn’t counterpropaganda be any form of communication designed to nullify, mitigate or reduce the influence of enemy, adversary and oppositional propaganda on one’s own target audiences?
To this old DAT, propaganda is the Bad Guy woofing. While the Bad Guys are blowing us up and being Bad, they’re also bloviating about how they’re not Bad Guys, they’re freedom fighters, and we’re not Good Guys, we’re Evil Oppressors, and everything the Bad Guys do is justifiable, and they’re everywhere, can’t be beat, and we can’t win so we ought to give up. Counterpropaganda is talking back. We can’t let the Bad Guys continously run off at the mouth without responding. Silence is usually taken for consent, or acquiescence, or impotence.